Circus Family
As part of NYCxDESIGN, Times Square hosts the annual Design Pavilion. Circus Family adorns Superior Digital Display screens in Times Square for this year’s Design Pavilion.
Custom-designed, digital animations by audiovisual design collective Circus Family, based in The Netherlands, will grace Superior Digital’s spectacular digital signage located at West 42nd and 49th Streets, the gateways to Times Square, during Design Pavilion’s program.
Circus Family consists of a family of audiovisual designers with a passion for bringing challenging projects to life, using design, moving image, music and interactive technology.
They specialise in the fields of fashion, music, sports and luxury. As well as commissioned work, for brands such as Nike and Tommy Hilfiger, and events including SXSW and New York Design Week, they love to create their own projects, just for the fun of it.
Founded in Amsterdam in 2004, the family started off making snowboarding films, and today, founder Wout Westen still brings his directorial talents to projects as diverse as documentary series “Pull Up” as well as highly visual installations for a wide range of events.
Circus Family believes in merging design and technology to explore new territories, create powerful audiovisual experiences and tell stories worth telling.